I help business owners create a better business presence online and offline. I do this by creating training materials and coaching sessions, instructing towards independence using the LIFT framework.
When I first came up with the framework of LIFT, it was as a coaching tool to help business owners grow – themselves and their business.
LIFT has since experienced a short podcast series, a category of weekly video clips, and a subscription-based coaching service, and most recently, a free daily resources newsletter. LIFT is an acronym for LEARN, IMPROVE, FIND FLOW, and THINK.
After a decade of working with small business owners, these four areas are what our clients want most (aside from the always number-one desire – “more business”).
- Learn something new or how to use a new tool,
- Improve or get better at what they already do,
- Find Flow and avoid overwhelm and overtime,
- Think ahead or look at things differently.
It’s rewarding to see and hear how business owners are growing or using LIFT in their business and in their lives. LIFT isn’t a one-after-the-other climb, but rather a continual process individually and collectively.